A Rebranding for the World's Biggest Oil-Services Provider

A Rebranding for the World's Biggest Oil-Services Provider

Assessment

Interactive Video

Business

University

Hard

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SLB, formerly Schlumberger, is evolving its brand and focusing on innovation to address energy industry challenges. The company aims to decarbonize operations, enhance digital platforms, and invest in clean energy. SLB plans to grow its digital revenue and expand customer adoption of its platforms. Financially, SLB will maintain CapEx investments within 5-7% of revenue, focusing on capital efficiency. The main execution risk is the industry's delay in addressing climate change and transitioning to clean energy.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the new name of the company formerly known as Schlumberger?

SBL

SLG

SLB

SGB

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which area is NOT mentioned as a growth engine for SLB?

Clean energy investments

Core operations

Digital innovation

Retail expansion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is SLB's strategy for digital platform adoption?

Immediate full-scale adoption

Gradual adoption over decades

No plans for digital adoption

Adoption limited to select clients

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of CapEx investments does SLB plan to maintain?

3-5%

5-7%

8-10%

10-12%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does SLB plan to improve capital efficiency?

Expanding into new markets

Reducing capital intensity

Maintaining current capital levels

Increasing CapEx intensity

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary execution risk identified by SLB?

Supply chain disruptions

Technological obsolescence

Climate change

Market competition

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is SLB's approach to addressing climate change?

Delaying decisions

Decisive and responsible action

Focusing solely on oil and gas

Ignoring the issue