Lamborghini's Next Car Will Be a Hybrid, CEO Domenicali Says

The video discusses Lamborghini's future direction, focusing on the shift to hybrid engines while maintaining brand exclusivity. It highlights the collaboration with Audi and Porsche to leverage technology without diluting Lamborghini's uniqueness. The brand's racing achievements and strong social media presence are emphasized as key differentiators. Future plans include stabilizing the current model portfolio and expanding into new markets like China, while addressing trade issues.

What is Lamborghini's next step in terms of engine technology?

• Fully electric vehicles

• Hydrogen fuel cells

• Hybrid technology

• Diesel engines

How does Lamborghini plan to maintain its exclusivity while meeting market demand?

• By focusing only on the European market

• By reducing the number of models available

• By managing market demand and maintaining exclusivity

• By increasing production significantly

How does Lamborghini benefit from its collaboration with brands like Audi and Porsche?

• By reducing the number of models

• By merging brand identities

• By using shared technology to enhance uniqueness

• By sharing marketing strategies

What achievement in racing is Lamborghini particularly proud of?

• Winning the Le Mans race

• Winning the Formula 1 championship

• Winning the 24 hours Daytona GT3 for the second year

• Winning the World Rally Championship

What is a key factor in Lamborghini's success on social media?

• Frequent posting

• Paid promotions

• A dynamic and cool brand image

• Collaborations with influencers

What is Lamborghini's plan for the Aventador's successor?

• It will have a smaller engine

• It will be discontinued

• It will retain the 12-cylinder engine with hybrid technology

• It will be fully electric

Which market is currently the largest for Lamborghini?

• China

• United States

• India

• Russia