The Competitive World of Non-traditional Media

The Competitive World of Non-traditional Media

Assessment

Interactive Video

Journalism

10th - 12th Grade

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses Substack's rise as a platform for independent writers, offering them financial independence and creative freedom. It highlights the challenges posed by social media giants like Facebook and Twitter, whose advertising models conflict with Substack's mission. The discussion also touches on the role of traditional media and the financial opportunities Substack provides to writers. The potential for Substack to transform the media landscape by empowering diverse voices is emphasized.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main reasons Substack has gained momentum recently?

It allows writers to own their work and earn directly from subscribers.

It focuses on short-form content.

It offers free subscriptions to all readers.

It provides a platform for video content creators.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Substack's business model differ from that of social media platforms?

Substack offers free content to all users.

Substack relies on advertising revenue.

Substack focuses on maximizing user engagement.

Substack allows direct payment from readers to writers.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Substack's stance on competition with traditional media?

Substack sees itself as complementary to traditional media.

Substack aims to replace traditional media.

Substack focuses solely on digital content.

Substack believes traditional media is obsolete.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Substack benefit writers financially compared to traditional media jobs?

Substack provides a fixed salary to all writers.

Substack offers bonuses for viral content.

Writers on Substack earn less than in traditional media.

Writers can earn more through direct subscriptions from readers.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key advantage for readers using Substack?

Readers can only access content through social media.

Readers get free access to all content.

Readers can choose specific writers to support and follow.

Readers receive content from multiple writers in one subscription.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What potential does Substack unlock for non-traditional writers?

It requires them to work under strict editorial guidelines.

It focuses only on established writers.

It provides a platform for them to earn and gain independence.

It limits their ability to publish content.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the most exciting aspect of Substack's future according to the transcript?

The focus on short-form content.

The decline of traditional media.

The potential for new writers to succeed independently.

The rise of famous writers on the platform.