Obama Delays Marine One to Retrieve BlackBerry

Obama Delays Marine One to Retrieve BlackBerry

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

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The video discusses Samsung's recent struggles in the smartphone market, highlighting their misjudgment of demand and the impact of Chinese competitors like Xiaomi. It also touches on Samsung's internal management structure with three Co-CEOs, which may contribute to their challenges. Additionally, the video mentions President Obama's accidental promotion of BlackBerry when he returned to retrieve his forgotten device, providing unexpected publicity for the brand.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main challenges Samsung is facing in the mobile phone market?

Poor customer service

High production costs

Competition from Chinese brands

Lack of innovation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential issue with having three co-CEOs at Samsung?

Poor marketing strategies

Lack of innovation

Difficulty in decision-making

Increased production costs

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What mistake did Samsung make regarding their latest phone model?

Underestimated production costs

Overestimated market demand

Failed to innovate

Ignored customer feedback

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did BlackBerry receive unexpected promotion?

A new product launch

A celebrity endorsement

A viral marketing campaign

President Obama forgot his BlackBerry

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What action did President Obama take that led to a free advertisement for BlackBerry?

He was seen using it in public

He mentioned it in a speech

He returned to retrieve it from a helicopter

He tweeted about it