Byron Allen Says BET Should Be Black-Owned

Byron Allen Says BET Should Be Black-Owned

Assessment

Interactive Video

Business, Performing Arts

University

Hard

Created by

Wayground Content

FREE Resource

The transcript discusses a potential deal involving BET, with the speaker being a potential bidder alongside others like Tyler Perry and P Diddy. The speaker emphasizes the importance of returning BET to black ownership. They highlight the benefits of acquiring BET, such as integrating human capital and promoting equity and inclusion. The speaker also expresses interest in acquiring local broadcast network affiliates, emphasizing the importance of local news. Lastly, the speaker mentions that their business is not affected by the current writers strike due to their focus on lifestyle content.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason the speaker is interested in acquiring BET?

To expand their sports broadcasting rights

To return it to black ownership

To merge it with another media company

To focus on international markets

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the speaker view the human capital at BET?

As irrelevant to their business strategy

As a reason to avoid the acquisition

As a valuable asset to integrate

As a challenge to manage

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the speaker's priority when acquiring a BIG4 network affiliate?

To become a leader in local news

To dominate international news

To focus on entertainment content

To reduce operational costs

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of viewers get their news from local broadcasting, according to the speaker?

80%

70%

60%

50%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is the speaker's business affected by the writers' strike?

It is significantly impacted

It is not affected at all

It faces minor disruptions

It benefits from the strike

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