Not Even Oprah Can Sort Out Apple's Video Mess

Not Even Oprah Can Sort Out Apple's Video Mess

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses Apple's entry into Hollywood with a billion-dollar content budget, attracting high-profile names like Steven Spielberg, Reese Witherspoon, and Oprah. Despite Oprah's influence, Apple's entertainment strategy remains unclear and secretive, raising questions about its plans for a Netflix-like service. The company faces challenges in the entertainment industry, similar to past struggles with iTunes and iBooks. Investors remain optimistic, hoping Apple will find new revenue streams, but the company's future in content creation is uncertain.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Apple's initial move in Hollywood?

Partnering with Netflix

Launching a new iPhone

Opening a billion-dollar content budget

Creating a new music streaming service

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major question about Apple's entertainment strategy?

If Apple will launch a new iPhone

If Apple will partner with Spotify

Whether Apple will create a Netflix-like service

Whether Apple will enter the gaming industry

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Apple's approach to new product announcements typically differ from other companies?

They announce products years in advance

They keep plans secret until just before release

They rely on public opinion before launching

They collaborate with competitors

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has been a recurring issue for Apple in the digital content space?

Overpricing their products

Falling behind competitors

Lack of customer support

Being too innovative

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason investors remain optimistic about Apple's future?

Apple's consistent product failures

Apple's lack of innovation

Apple's declining stock prices

Wall Street's enthusiasm for Apple's potential new revenue streams