CLEAN : Apple may unveil new iPad as global sales slow (analyst)

CLEAN : Apple may unveil new iPad as global sales slow (analyst)

Assessment

Interactive Video

Computers, Business, Instructional Technology

9th - 10th Grade

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the challenges in convincing late adopters to embrace tablets, highlighting their preference for PCs due to cost and perceived necessity. It contrasts consumer preferences for phones and tablets, emphasizing the importance of content and apps for tablet users. The video also underscores the significance of familiarity in building consumer loyalty, using Apple's strategy as an example.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason late adopters might hesitate to embrace new technology?

They prefer traditional media.

They are concerned about privacy issues.

They find the technology too complex.

They believe a PC is sufficient for their needs.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key challenge in promoting tablets to average consumers?

Tablets are not as versatile as PCs.

Tablets are too expensive.

Tablets lack sufficient apps.

Convincing consumers of their value between PCs and smartphones.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a primary reason consumers choose larger smartphones?

To replace their laptops.

For enhanced gaming experiences.

For better battery life.

To have a device that stands out.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do tablets primarily differ from smartphones in terms of usage?

Tablets are used for photography.

Tablets are primarily for gaming.

Tablets focus more on content and apps.

Tablets are used more for making calls.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy does Apple use to build consumer loyalty?

Providing the most apps.

Creating a seamless ecosystem across devices.

Offering the lowest prices.

Focusing on hardware innovation.