David Cameron Meets Nissan Officials in Tokyo

David Cameron Meets Nissan Officials in Tokyo

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses the marketing strategy for the LEAF electric vehicle, focusing on market research and consumer concerns. Key issues include pricing, incentives, and the importance of charging infrastructure. The video highlights the transition from petrol to electric vehicles, addressing consumer worries about costs and charging facilities.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary focus of market intelligence in the context of the LEAF electric vehicle?

Improving aerodynamics

Developing new battery technology

Conducting market research

Designing the vehicle's interior

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main concerns for consumers when switching to electric vehicles?

Availability of colors

Engine noise

Pricing and cost

Speed limits

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do subsidies in the UK help consumers considering electric vehicles?

By reducing the purchase price

By increasing vehicle speed

By providing free parking

By offering free maintenance

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant factor for consumers regarding electric vehicle infrastructure?

Number of seats

Engine size

Charging points availability

Color options

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might some cities consider installing more charging points?

To promote petrol vehicle sales

To reduce the number of parking spaces

To attract more electric vehicle users

To increase traffic congestion