Why Wal-Mart Wants a Crack at a Plant Based Egg

Why Wal-Mart Wants a Crack at a Plant Based Egg

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the excitement around plant-based foods, particularly in making them affordable and appealing to Walmart customers. The speaker highlights the company's strategy to offer products that are cheaper and better tasting than existing brands like Kraft and Hellman's. The conversation also touches on the company's funding efforts, with notable investors like Li Kai Shing involved, and the potential for plant-based foods to address global food challenges.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main goal of Walmart's involvement with Hampton Creek Foods?

To compete with other grocery chains

To reduce their carbon footprint

To promote sustainable and affordable eating

To increase their product range

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor that makes plant-based products appealing to Walmart customers?

Affordability and taste

Limited availability

Exclusivity

Brand recognition

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Hampton Creek Foods compare its pricing to top brands like Kraft and Hellman's?

20% more expensive

10-15% less expensive

Same price

50% less expensive

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is the lead investor in Hampton Creek Foods' Series B funding?

Bill Gates

Li Kai Shing

Elon Musk

Warren Buffet

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the common theme in the food industry according to Hampton Creek Foods?

High competition

Big problem and big opportunity

Overproduction

Lack of innovation