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Breaking Down Weibo's Fourth-Quarter Earnings

Breaking Down Weibo's Fourth-Quarter Earnings

Assessment

Interactive Video

Business

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The video discusses Weibo's impressive financial performance in the fourth quarter, highlighting a net revenue of $212.7 million and a 33% increase in monthly active users. Weibo's market value has surpassed Twitter's, attributed to its diverse offerings like videos and live streaming. The video contrasts Weibo's growth with Twitter's stagnation, noting Weibo's potential to leverage its large user base for ad revenue. The future looks promising for Weibo, especially in comparison to Twitter, which faces challenges like being blocked in China.

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Weibo's net revenue in the fourth quarter?

$212.7 million

$220 million

$230 million

$200 million

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

By what percentage did Weibo's share price increase in the last year?

200%

150%

280%

300%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a feature offered by Weibo?

Live streaming

Sports broadcasting

E-commerce platform

Video content

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Weibo's revenue in the third quarter came from ad sales?

70%

80%

89%

95%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason for Twitter's market cap falling below Weibo's?

Twitter's user growth is accelerating

Twitter's fourth quarter results were less than stellar

Weibo's user base is shrinking

Weibo is blocked in China

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