The Supply Constraints Weighing on Apple's iPhone X

The video discusses the launch of the iPhone 10, iPhone 8, and 8 Plus, highlighting the absence of an iPhone 9. It covers potential supply constraints due to the OLED display and the pricing strategy, which includes monthly payment plans to ease consumer perception of high costs. The removal of the home button in the iPhone 10 is noted as a significant design change, likening it to Android phones. The discussion also touches on the psychological impact of pricing and the shift from carrier subsidies to direct consumer payments.

What is a major concern with the launch of the new iPhones?

• The absence of a new model

• High production costs

• Supply constraints due to OLED displays

• Lack of consumer interest

What is the expected starting price for the iPhone 10?

• $1000

• $899

• $699

• $799

How do carriers present the cost of the iPhone 10 to consumers?

• As a trade-in offer

• With a discount

• As a monthly payment plan

• As a one-time payment

What significant design change is introduced in the iPhone 10?

• Larger screen size

• Improved battery life

• Elimination of the home button

• New color options

How did consumers previously pay for their devices before the shift to monthly plans?

• By leasing the device

• Via carrier subsidies

• With trade-in discounts

• Through full upfront payments