Shazam CEO: We'd Make a Great Public Company

Shazam CEO: We'd Make a Great Public Company

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

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The transcript discusses Shazam's role in connecting users to the world through their smartphones, highlighting its presence in movie theaters and retail stores like Office Depot. It explores Shazam's potential public offering, emphasizing its strong brand, user growth, and diverse revenue streams, including music sales, advertising, and partnerships with streaming services. The company aims for predictable and sustainable revenue, positioning itself for future growth and market opportunities.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Shazam's primary goal in terms of user interaction?

To make users type more

To connect users with the world through a single tap

To increase SMS communication

To encourage users to download more apps

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor for Shazam to consider before going public?

Increasing SMS marketing

Having a strong brand and user base

Launching in more countries

Reducing the number of app downloads

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT one of Shazam's revenue streams?

Music sales

Selling physical CDs

Mobile display advertising

Partnerships with streaming services

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Shazam integrate with major streaming providers?

By selling physical copies of music

By providing offline music downloads

By sending hundreds of thousands of clicks per day

By offering free subscriptions

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is essential for a company like Shazam to have before considering going public?

A rapidly changing revenue stream

A predictable and sustainable revenue stream

A large number of physical stores

A focus on SMS marketing