WeChat's Growing Ambitions

WeChat's Growing Ambitions

Assessment

Interactive Video

Business, Social Studies

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses WeChat as a tool with the goal of being the best on the Internet. It highlights WeChat Pay's penetration into 93 industries, focusing on retail due to mature technology. The video notes the 2017 boom in mobile payments and predicts continued growth, though 2018 may be the last year for extensive market penetration. Strategies for overseas expansion include serving Chinese nationals abroad and collaborating with local partners.

Read more

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary goal of WeChat as mentioned in the video?

To collaborate with all companies

To focus solely on retail

To enter the most industries

To become the best tool on the Internet

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which industry is considered most important for WeChat Pay due to its mature technology?

Retail

Transportation

Healthcare

Restaurants

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant trend in mobile payments was observed in 2017?

Explosion of mobile payments

Decline in usage

Stagnation in growth

Shift to traditional payments

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the strategies for WeChat Pay's overseas expansion?

Avoiding collaboration with local companies

Providing services to Chinese nationals traveling abroad

Offering discounts to all users

Focusing on local customers only

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the second strategy for WeChat Pay's overseas market expansion?

Working with unverified partners

Ignoring overseas markets

Collaborating with local third-party companies

Focusing only on online payments