Is Cyber Monday Still Relevant?

Cyber Monday, akin to Black Friday, began in 2004 as a marketing strategy to boost online sales by encouraging shopping from office computers. With the rise of smartphones, shopping has become more mobile, allowing purchases from anywhere. Cyber Monday has seen significant growth, except during the 2009 economic downturn. However, its relevance is waning as online sales on other days, like Thanksgiving, increase. Retailers now offer extended deals, and consumers can find discounts through email alerts, making Cyber Monday less unique.

What was the original purpose of Cyber Monday?

• To offer discounts on electronics

• To encourage online shopping from office computers

• To compete with Black Friday

• To promote in-store shopping

How did the rise of smartphones impact Cyber Monday?

• It limited shopping to office hours

• It allowed shopping from anywhere at any time

• It decreased online sales

• It made Cyber Monday obsolete

Which year saw a decline in Cyber Monday spending due to economic conditions?

• 2015

• 2012

• 2009

• 2004

What trend is observed in online shopping during Thanksgiving?

• Sales are limited to physical stores

• Sales increase significantly

• Sales remain the same as previous years

• Sales decrease compared to Cyber Monday

How can consumers find deals similar to Cyber Monday throughout the year?

• By using only desktop computers

• By shopping only on Black Friday

• By signing up for email alerts from retailers

• By visiting physical stores