Why Isn't Apple More Confident About Next Quarter?

Why Isn't Apple More Confident About Next Quarter?

Assessment

Interactive Video

Business, Life Skills, Other

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript covers Apple's financial outlook, focusing on ASP trends and market expectations. It highlights Apple's conservative guidance despite Samsung's issues, and discusses Tim Cook's interest in television and potential acquisitions. The conversation also touches on Apple's cautious approach to entering new markets and its openness to sizable acquisitions.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the trend in Apple's phone ASP when comparing year-over-year and quarter-over-quarter?

Increased both year-over-year and quarter-over-quarter

Decreased both year-over-year and quarter-over-quarter

Increased year-over-year, decreased quarter-over-quarter

Decreased year-over-year, increased quarter-over-quarter

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might Apple be conservative in its guidance despite Samsung's issues?

To avoid overestimating their market share

To temper expectations and potentially surprise positively

Because they expect a decrease in ASP

Due to a lack of interest in market share

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Apple face in entering the television content market?

Limited technological capabilities

Lack of interest from consumers

High production costs

Industry wariness due to Apple's dominance in music

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Apple's largest acquisition under Tim Cook?

AT&T

Time Warner

Netflix

Beats

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has Apple's stance on acquisitions changed under Tim Cook?

They are only interested in acquiring technology companies

They are now open to acquisitions of any size

They have stopped making acquisitions

They only focus on small acquisitions