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Facebook Beats Expectations...So Why Are Shares Falling?

Facebook Beats Expectations...So Why Are Shares Falling?

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The transcript discusses Facebook's shift towards camera-based sharing, similar to Snapchat, and the challenges of changing user behavior. It highlights financial expectations, mobile growth, and market saturation. The discussion also covers Facebook's coolness factor and user engagement metrics.

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Facebook's new strategy for sharing content?

Integrating camera and video features

Using text-based posts

Focusing on desktop users

Increasing ad revenue

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What revenue target was Wall Street expecting from Facebook in 2017?

$40 billion

$50 billion

$37 billion

$30 billion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Facebook's revenue comes from mobile?

90%

84%

70%

50%

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the engagement rate of Facebook's daily active users in the US?

84%

66%

50%

77%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is Facebook seen as copying with its new features?

Instagram

WhatsApp

Snapchat

Twitter

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