VOICED : Spanish police get a fresh image

The Spanish police have become one of the most followed forces on Twitter, second only to the FBI. They engage young users with humor and relatable content, offering advice on online safety and substance use. Their Twitter presence has enhanced their public image, making them appear more approachable and encouraging community cooperation. The platform has also been instrumental in solving crimes, with user tips leading to arrests in drug trafficking and child pornography cases. Overall, Twitter has expanded the police's reach and effectiveness in engaging with the public.

What is one of the key strategies used by the Spanish police to engage young users on Twitter?

• Avoiding social media

• Using humor and tech-savvy language

• Focusing on traditional media

• Posting lengthy reports

What type of content do the Spanish police share on Twitter to maintain interest?

• Strict legal jargon

• Boring institutional updates

• Political opinions

• Humorous and tech-related advice

How has Twitter changed the public's perception of the Spanish police?

• Made them seem more distant

• Encouraged people to avoid them

• Helped them appear more approachable and friendly

• Reduced their influence

What significant achievement has the Spanish police accomplished through Twitter since 2012?

• Increasing the number of police stations

• Reducing traffic violations

• Eliminating all online crime

• Arresting nearly 300 people in drug trafficking cases

How do users contribute to police operations via Twitter?

• By sending messages that can trigger investigations

• By donating to police funds

• By ignoring police tweets

• By attending police workshops