Crisis Management: How to Prepare for What You Didn’t Plan For?

The video discusses how UK companies are adapting to Brexit by implementing three leadership strategies. The first strategy involves a UK retailer expanding its presence in Europe by establishing a distribution center in Germany. The second strategy focuses on a security products manufacturer mitigating Brexit risks by relocating a German-speaking employee to Germany. The third strategy highlights an exhibition design company moving its manufacturing to Germany to ensure timely delivery. These strategies illustrate how businesses are navigating Brexit challenges by expanding operations, preparing for potential issues, and leading proactive changes.

What is the primary role of the speaker in the context of the video?

• To teach German language courses

• To help UK companies set up in North Rhine-Westphalia

• To manage Brexit negotiations

• To promote tourism in Germany

Why is the UK High Street retailer considering expanding its distribution network into Europe?

• To reduce shipping costs from the Far East

• To access a larger market in Europe

• To close its UK operations

• To focus on online sales

How did the security products manufacturer prepare for potential Brexit-related trade barriers?

• By moving its headquarters to France

• By hiring more UK staff

• By reducing its product range

• By establishing a legal entity in Germany

What is the main concern for the exhibition design and manufacturing company regarding Brexit?

• Competition from local German companies

• Loss of UK customers

• Delayed delivery of exhibition stands

• Increased production costs

What decision did the exhibition company make to ensure timely delivery of its products?

• To stop trading in Europe

• To relocate its design team to Germany

• To open a new office in France

• To move manufacturing and storage to Germany