Zuckerberg Strikes Back: Kyla Scanlon

Zuckerberg Strikes Back: Kyla Scanlon

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Meta's strategy with Threads, highlighting the challenges of user engagement and infrastructure. It contrasts user behavior on Twitter and Instagram, noting the importance of anonymity and memes. Leadership issues, particularly Elon Musk's oversight, are examined in relation to user preferences. Threads' integration into the Fetaverse is explored, emphasizing decentralized social media. The video concludes with insights into the future of social media, stressing the need for platforms to prioritize user desires over advertisers and influencers.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Meta's approach to enhancing Threads?

Developing a new social media platform

Focusing solely on Facebook

Utilizing existing networks from Instagram

Creating new apps from scratch

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might Instagram users differ from Twitter users?

Twitter users dislike memes

Instagram users focus on curated photos

Twitter users enjoy sharing photos

Instagram users prefer anonymity

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge for social media platforms according to the transcript?

Building new infrastructure

Attracting and retaining users

Creating more exclusive content

Increasing advertising revenue

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key aspect of the future of social media?

Developing centralized platforms

Focusing on large-scale advertising

Embracing decentralization and user feedback

Prioritizing influencer content

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What do users generally want from social media platforms?

More exclusive content

More reactionary culture wars

A place to make jokes and read

Increased subscription options