JibJab: Do They Know the Secret to Viral?

The transcript discusses the evolution of viral content before YouTube, the shift from advertising to a freemium model, and the impact of YouTube on licensing. It highlights the importance of using technology for storytelling and the challenges of creating engaging content amidst serious news. The company has adapted by focusing on E-cards and exploring new platforms, while maintaining a large, diverse team. Future prospects include potential TV projects and addressing current events in a balanced manner.

What was one of the main challenges faced by content creators before the existence of YouTube?

• Keeping servers running smoothly

• Finding a large audience

• Creating engaging content

• Monetizing their videos

Why did the company move away from an advertising-supported model?

• To focus on creating content that users would pay for

• To reduce operational costs

• To increase their advertising revenue

• To expand their team

How did the rise of YouTube affect the company's licensing model?

• It ended their exclusive licensing deals

• It made exclusive licenses more valuable

• It eliminated the need for licensing

• It increased their licensing revenue

What is a potential new venture for the company mentioned in the transcript?

• Launching a podcast series

• Developing a TV show

• Creating a new social media platform

• Opening a physical store

What is one of the challenges in creating content about serious news topics?

• Making it entertaining without being insensitive

• Keeping production costs low

• Finding enough material to cover

• Ensuring it reaches a global audience