Twitter Plans ÷Fabric Tool: What Exactly Is It?

The video discusses Twitter's Fabric, a mobile development kit for developers to build, deploy, and monetize apps. It highlights Twitter's past issues with developer trust and their new strategy offering a broader suite of services. The video explores the business implications of this shift, comparing it to other tech giants. It also explains how user experiences will change with Twitter Fabric, including easier logins and integrated ads.

What is the primary purpose of Twitter's Fabric as mentioned in the video?

• To improve Twitter's user interface

• To enhance Twitter's advertising capabilities

• To help developers build and monetize mobile apps

• To create social media content

Why did Twitter initially face challenges with developers?

• There was no control over the developer ecosystem

• They restricted access to their API

• They had too many developer tools

• They charged high fees for API access

How is Twitter's new approach different from its previous developer strategy?

• It requires developers to use third-party tools

• It limits developer access to Twitter data

• It offers a broader suite of services

• It focuses solely on API access

What is Twitter's long-term business strategy as discussed in the video?

• To become a leading social media platform

• To develop new social media apps

• To focus on advertising revenue

• To transition to an infrastructure play

How will the user experience change with the rollout of Fabric?

• Users will see more Twitter ads in apps

• Users will have fewer login options

• Users will need to create new accounts

• Users will experience slower app performance