This Ice Cream Has Fewer Calories Than an Apple?

The video discusses the journey of creating a guilt-free ice cream product, inspired by a Brazilian expedition. The founders faced challenges in securing funding and setting up the business but succeeded through innovation and grants. They secured a partnership with Waitrose, which helped in expanding their market presence. The video also highlights the dynamics of working with a sibling in business and their future plans for growth.

What unique ingredient is used in the salted caramel flavor to give it a caramel-like taste?

• Honey

• Lucuma fruit

• Maple syrup

• Brown sugar

What is the benefit of using superfoods in the ice cream?

• Longer shelf life

• Lower production costs

• Easier to source ingredients

• Health benefits and rich taste

What inspired the founders to explore superfoods for their ice cream?

• A cooking show

• A health magazine

• An expedition in Brazil

• A friend's recommendation

What was one of the main challenges faced by the founders when seeking funding?

• High competition

• No track record in food creation

• Lack of a business plan

• Insufficient market research

How many Waitrose stores initially agreed to sell the ice cream?

• 200

• 117

• 50

• 300

What is a potential pitfall of going into business with a sibling?

• Lack of trust

• Ruining the relationship

• Different business goals

• Communication barriers

What is the main focus of the business plan moving forward?

• Reducing production costs

• Entering international markets

• Developing a new product line

• Expanding to more Waitrose stores