Clinton vs. Trump: Down and Dirty in Negative Ads?

The transcript discusses the dynamics of the 2016 presidential campaign, focusing on the strategies of Hillary Clinton and Donald Trump. Clinton's campaign was marked by a reserved approach, avoiding negative ads against Bernie Sanders. In contrast, Trump's campaign utilized free media and low-budget ads to gain attention. The effectiveness of negative ads and their impact on both candidates are explored, with a focus on how these strategies might influence voter perceptions.

What was notable about the campaign strategies of Hillary Clinton and Bernie Sanders during the primaries?

• They focused heavily on negative ads.

• They had the most debates.

• They were respectful and avoided negative campaigning.

• They spent the most on TV ads.

How did Donald Trump differ in his advertising approach compared to traditional campaigns?

• He used high-budget TV ads.

• He relied on free media and social media platforms.

• He focused solely on radio ads.

• He avoided any form of advertising.

What is a potential disadvantage for Hillary Clinton regarding negative ads?

• Her past scandals are unknown to the public.

• Negative ads might not affect her at all.

• Her past is well-known, leaving little new to reveal.

• She has no experience dealing with negative ads.

What is a key factor in Donald Trump's media strategy?

• Focusing only on positive ads.

• Avoiding any media attention.

• Gaining significant free media coverage.

• Spending the most on TV ads.

What is a common public sentiment towards negative ads as elections approach?

• They have no impact on voters.

• They become more popular.

• They are generally well-received.

• People grow tired of them.