Gamification

The video discusses engaging alpha employees to drive sustainability by making it fun and competitive. It highlights the use of gamification to enhance learning and participation, citing examples from companies like Stonyfield Organics and Deloitte. Gamification empowers employees, improves knowledge retention, and encourages innovative problem-solving.

What is a key strategy to engage employees in sustainability efforts?

• Offering free lunches

• Implementing strict rules

• Engaging alpha personalities

• Providing monetary rewards

Why is it important to make sustainability initiatives fun?

• To reduce the workload

• To avoid being seen as a burden

• To comply with regulations

• To increase the budget

What does gamification involve?

• Using board games in meetings

• Creating video games for training

• Organizing sports events

• Applying game design thinking to non-game scenarios

What is one benefit of gamification according to the University of Colorado study?

• Decreased productivity

• Lower engagement levels

• Increased factual knowledge

• Higher employee turnover

How does Stonyfield Organics use gamification?

• By offering free meals

• By setting annual action plans and competing for goals

• By organizing sports events

• By reducing work hours

What is a unique feature of Deloitte's gamification approach?

• Using a business simulation game

• Providing free gadgets

• Conducting outdoor activities

• Offering cash prizes

What is a common outcome of using gamification in companies?

• Decreased team collaboration

• Increased employee boredom

• Lower innovation levels

• Higher risk-taking and idea generation