Pandora CEO on Ticketfly Linking Live, Streaming Music

Pandora CEO on Ticketfly Linking Live, Streaming Music

Assessment

Interactive Video

Business, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses the challenges of selling concert tickets and how Pandora is building infrastructure to help artists reach audiences. It highlights the use of targeted recommendations to increase engagement and sell out shows. The potential for Pandora to become a major platform for discovering and purchasing tickets is explored, emphasizing its role as a CRM platform for musicians.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What problem does Pandora aim to solve for musicians?

Finding new music genres

Reducing ticket prices

Attracting audiences to concerts

Improving sound quality

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Pandora help artists engage with their audience?

Through social media promotions

By providing music lessons

Through targeted audio messages

By offering free concert tickets

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant outcome of Pandora's targeted recommendations?

Increased ticket prices

Higher engagement rates

More music downloads

Fewer concert cancellations

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What role does Pandora aim to play for listeners?

A platform for music production

A hub for music discovery and ticket purchasing

A site for music reviews

A place for artist interviews

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What potential does Pandora see in the ticketing and engagement space?

A declining market

A multi-million dollar opportunity

A small side business

A niche market for classical music