VOICED: Russia scores high in the games industry

The video discusses the rise of Allawah, a leading online game developer based in Novosibirsk, Russia. It highlights the company's focus on the American market, avoiding Russian themes to cater to their main audience. Founded in the 1990s by Alexander Laskowsky, Allawah expanded due to skilled designers and low wages, growing to six studios in Russia and Ukraine. The company sells games in 30 countries, translating them into various languages. With a billion-dollar market in Russia, Allawah plans to expand further into Asia and Latin America, leveraging the boom in tablet computers.

What is the primary focus of the initial section of the video?

• The role of animation in game development

• The cultural impact of games

• The financial aspects of gaming

• The history of video games

Where is Alawar, the game development company, based?

• Kyiv, Ukraine

• Novosibirsk, Russia

• Moscow, Russia

• California, USA

Why does Alawar avoid incorporating Russian themes in their games?

• To comply with international regulations

• To reduce production costs

• To focus on the American market

• To appeal to a global audience

What has contributed to Alawar's expansion into multiple countries?

• A focus on traditional Russian themes

• High production costs

• A combination of skilled designers and low wages

• A decline in the gaming industry

What are Alawar's future market expansion plans?

• To expand into Asia and Latin America

• To enter the European market

• To focus solely on the Russian market

• To develop games for mobile platforms only