VOICED: India's perfume capital threatened by scent of modernity

VOICED: India's perfume capital threatened by scent of modernity

Assessment

Interactive Video

Science, Arts, Business, Social Studies, Religious Studies

9th - 10th Grade

Hard

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Quizizz Content

FREE Resource

In Northern India, farmers harvest fragrant plants for local distilleries producing natural oil-based perfumes called attars. These perfumes are made using a traditional steam distillation process, which is becoming rare as many distilleries switch to cheaper chemical alternatives. Despite the decline, attars remain popular in certain cultural and religious contexts, particularly in Muslim communities where alcohol-based perfumes are forbidden. The market for attars is shrinking, but producers are exploring new uses like aromatherapy to revive interest.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What makes the roses of Kiunguja particularly popular for perfume making?

The perfect soil and weather conditions

Their unique color

Their resistance to pests

Their rapid growth rate

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the base ingredient used in the traditional steam distillation process for making Otters?

Olive oil

Lavender oil

Coconut oil

Sandalwood oil

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why have many perfumers switched to chemical alternatives?

To comply with new regulations

To increase production speed

To improve the scent quality

To reduce production costs

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why are Otters particularly popular in Delhi's Muslim quarters?

They are produced locally

They are alcohol-free, aligning with Islamic practices

They are cheaper than international fragrances

They are made with rare ingredients

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What new use are producers promoting for Otters to revive business?

As a cooking ingredient

As a cleaning agent

For aromatherapy

For medicinal purposes