How Investors Are Reacting to Apple's 4th-Qtr Earnings

How Investors Are Reacting to Apple's 4th-Qtr Earnings

Assessment

Interactive Video

Business

University

Hard

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Apple reported $46.9 billion in revenue, aligning with analyst estimates, and sold 45.5 million iPhones in the fiscal fourth quarter. Despite initial stock gains, concerns over lower gross margins and high production costs led to a downturn. The company remains optimistic about the holiday quarter, but faces challenges in China, with sales down 30% year-over-year. Inventory management and competition from local vendors like Huawei are key issues. Margin pressures are attributed to costs in the Chinese market and the relaunch of the Mac line.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial market reaction to Apple's fiscal fourth quarter results?

The stock price fell immediately.

The stock price rose initially.

The stock price fluctuated wildly.

There was no change in the stock price.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge Apple faces in the Chinese market?

High import tariffs

Limited distribution channels

Economic weakness and strong local competitors

Lack of brand recognition

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What issue did Apple face with the iPhone 6s that affected their approach to the iPhone 7?

High production costs of the iPhone 6s

Underproduction of the iPhone 6s

Low demand for the iPhone 6s

Overproduction of the iPhone 6s

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Apple's revenue in the fiscal fourth quarter came from international sales?

50%

62%

80%

70%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What additional costs might Apple face due to the relaunch of the Mac line?

Ramp costs due to later relaunch

Increased shipping costs

Higher production costs

Increased marketing expenses