Is Twitter Cleaning Itself Up to Sell?

Is Twitter Cleaning Itself Up to Sell?

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses Twitter's business strategy, comparing its growth and profitability to other tech giants like Apple and Facebook. It highlights the challenges Twitter faces in explaining its purpose to new users and the issues with advertising due to content concerns. The discussion also touches on Twitter's stock-based compensation and its impact on profitability.

Read more

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Twitter's primary goal by the end of 2017 according to the discussion?

To surpass Facebook in user growth

To be acquired by a larger company

To become profitable on a gap basis

To launch a new social media platform

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Twitter's growth compare to other tech companies like Snapchat and Facebook?

Twitter has more dramatic growth

Twitter has modest growth

Twitter's growth is declining

Twitter's growth is unpredictable

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant financial challenge for Twitter mentioned in the discussion?

High advertising costs

Stock-based compensation

Excessive marketing expenses

Low user engagement

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main challenges for Twitter users according to the discussion?

Posting multimedia content

Connecting with friends

Finding interesting content

Understanding the platform's purpose

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What concern do advertisers have about Twitter's platform?

Limited advertising formats

Presence of inappropriate content

High advertising fees

Lack of user data