Chipotle Shakeup: Ells Takes Over as Sole CEO

Chipotle Shakeup: Ells Takes Over as Sole CEO

Assessment

Interactive Video

Business

University

Hard

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Steve Ells, founder of Chipotle, takes sole control to address operational challenges and improve restaurant performance. The company faces pressure from investors and the need for board changes. Chipotle's past success is contrasted with current struggles, including food safety and customer experience issues. The company is also scrutinized for its diversification efforts, such as new restaurant ventures.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What critical decision did Steve Ells make regarding Chipotle's management?

He appointed a new co-CEO.

He took sole control of the company's operations.

He decided to sell the company.

He closed half of the restaurants.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Monty Moran's role in Chipotle's history?

He was a board member advocating for new ventures.

He was the CEO during a period of significant growth.

He was responsible for the company's marketing strategy.

He was the founder of Chipotle.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main challenges Chipotle faces according to the transcript?

Developing a new menu.

Balancing food safety with customer experience.

Reducing the number of employees.

Expanding into new international markets.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What criticism has the Chipotle board faced?

Being too innovative.

Not investing enough in marketing.

Focusing too much on international expansion.

Lacking diversity and fresh perspectives.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a concern regarding Chipotle's side ventures?

They are too profitable.

They distract from the core business.

They are not innovative enough.

They have too many employees.