The Power of Seven Touches

The video discusses the 'seven touches' philosophy in networking, emphasizing the importance of multiple interactions to build meaningful professional relationships. It outlines steps to connect with someone, such as using LinkedIn, setting up meetings, and sending handwritten notes. The video highlights the significance of follow-ups and sustaining relationships over time, which can lead to long-term benefits like job opportunities and industry awareness.

What is the primary goal of the 'seven touches' strategy in networking?

• To send multiple emails in a short period

• To gather as much information as possible

• To build a memorable and lasting connection

• To have a single meeting with a contact

Which of the following is NOT a suggested method for making a connection in the 'seven touches' strategy?

• Following up with relevant articles

• Connecting on LinkedIn

• Ignoring the contact after the first meeting

• Sending a handwritten note

Why is sending a handwritten note considered effective in networking?

• It is a common practice

• It differentiates you from others

• It is faster than an email

• It is a formal requirement

What is a potential outcome of maintaining consistent contact with a network connection?

• Being forgotten over time

• Being seen as bothersome

• Receiving job opportunities

• Losing touch with the industry

How can the 'seven touches' strategy benefit a student or consultant?

• By ensuring immediate job placement

• By making them famous in their field

• By helping them be remembered for future opportunities

• By allowing them to avoid networking events