Rolls-Royce's 'Black Badge' Series Targets Young Drivers

The video discusses the introduction of the Rolls Royce Black Badge series, aimed at younger customers with a more aggressive design. It covers pricing details and the impact of political risks on sales, particularly in North America, the Middle East, and China. The video also highlights China's influence on future models, including electric and special edition cars. Finally, it touches on the future of self-driving technology within Rolls Royce, leveraging BMW's platforms.

What is the primary target demographic for the Rolls Royce Black Badge series?

• Corporate executives

• Younger customers or those young at heart

• Luxury car collectors

• Older, traditional customers

How does the Black Badge package affect the price of the Wraith model?

• It reduces the price by $45,000

• It increases the price by $45,000

• It has no effect on the price

• It doubles the price

Which political event is mentioned as having a positive impact on luxury car sales?

• Middle East conflicts

• Elections in Europe

• The election of Donald Trump

• Brexit

What is a key difference between the Chinese and Western markets for Rolls Royce?

• Chinese customers prefer to drive themselves

• Western customers prefer extended wheelbase models

• Western customers prefer electric cars

• Chinese customers prefer to be driven

What technology is Rolls Royce preparing for future market readiness?

• Flying cars

• Solar-powered engines

• Self-driving technology

• Hydrogen fuel cells