Uber Rolls Out Tipping Option in App

The video discusses Uber's strategic efforts to improve relationships with drivers, focusing on a 180-day campaign that includes tipping as a key feature. It highlights the competition between Uber and Lyft, noting that drivers often choose based on income potential and company care, with tipping being a significant factor. The video also addresses the high turnover rates among drivers and the challenges Uber faces in maintaining its workforce.

Why did Uber delay announcing their campaign to improve driver relations?

• They wanted to first address internal employee issues.

• They were waiting for a market analysis report.

• They were developing new technology.

• They were waiting for a new CEO.

What is one reason Lyft is perceived as more caring by drivers?

• They have a tipping feature.

• They have a better app interface.

• They offer more trips.

• They allow drivers to keep all their earnings.

What is the main reason drivers choose to stay with Uber?

• Flexible working hours.

• Higher base pay.

• Better customer service.

• More trips and thus more earnings.

What percentage of Uber drivers remain after one year?

• 50%

• 75%

• 10%

• 25%

What challenge does Uber face with its driver workforce?

• Lack of technology.

• High turnover rates.

• Regulatory issues.

• Insufficient marketing.