Chipotle Beats Estimates, Soothing Investor Fears

What factor added uncertainty to Chipotle's recovery timeline?

• A rise in ingredient costs

• A recent norovirus outbreak

• A new competitor entering the market

• Changes in management

What is one of the challenges Chipotle faces in reducing discounting?

• It could cause fluctuations in sales trends

• It could lead to a decrease in customer satisfaction

• It might result in higher operational costs

• It may lead to increased competition

How does Chipotle attempt to relate to its customers?

• Through aggressive advertising campaigns

• Through sustainable practices and community involvement

• By offering free meals

• By expanding its menu options

Why is CEO Steve Ellis under pressure?

• Due to declining stock prices

• Because of repeated health scares under his leadership

• For failing to expand internationally

• Due to a lack of innovation

What unrealistic expectation did Steve Ellis set for Chipotle?

• To double its revenue in a year

• To eliminate all discounting

• To have the safest restaurants to eat at

• To become the largest fast-food chain