Amazon Takes on Apple and Google With Home Devices Push

Amazon Takes on Apple and Google With Home Devices Push

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

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The video discusses Amazon's new Echo products, including a cheaper version of the Alexa-powered speaker, and their strategy to integrate Alexa into homes. It highlights Amazon's journey to create a platform akin to Apple and Google's, focusing on the Echo's role in driving Amazon Prime memberships. The financial implications of selling Echo devices at cost are explored, along with comparisons to competitors like Apple's Homepod. The video concludes with speculation about Amazon's second headquarters location.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main features of the new Echo products introduced by Amazon?

They are solar-powered.

They offer a range of price points.

They include a built-in projector.

They are designed to be used outdoors.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has been Amazon's goal in developing Alexa and Echo devices?

To replace traditional home appliances.

To develop a new social media platform.

To create a gaming console.

To establish a platform similar to Apple's iPhone and Google's Android.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Amazon's Echo Plus differ from the standard Echo?

It has a built-in camera.

It is waterproof.

It controls all devices in your home.

It is designed for outdoor use.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key financial strategy behind Amazon's Echo products?

To use them as a loss leader to drive Amazon Prime memberships.

To sell them exclusively in physical stores.

To bundle them with Amazon Web Services.

To sell them at a high profit margin.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Amazon's pricing strategy for Echo products compare to Apple's Homepod?

Amazon's Echo products are cheaper.

Amazon's Echo products are more expensive.

Amazon's Echo products are not available for sale yet.

Amazon's Echo products are priced similarly.