Chip Conley: Measuring what makes life worthwhile

The video discusses the importance of focusing on what truly counts in life and business. It begins with a story about Vivian, an immigrant who finds joy in her work through emotional connections. The speaker shares his experience during economic downturns and how Maslow's hierarchy of needs influenced his business approach. He emphasizes the significance of intangibles, like employee happiness, and introduces Bhutan's Gross National Happiness as a model. The video concludes with a call to redefine success metrics, valuing intangibles alongside tangibles.

What was the primary source of joy for Vivian in her work?

• Working fewer hours

• Earning a high salary

• Emotional connections with people

• Cleaning toilets

What did the speaker create from Maslow's hierarchy of needs?

• A financial strategy

• A motivational speech

• A marketing campaign

• A new business model

What challenge do business leaders face regarding intangibles?

• Understanding their importance

• Ignoring them completely

• Finding ways to measure them

• Replacing them with tangibles

What alternative to GDP did the king of Bhutan propose?

• Gross National Income

• Gross National Product

• Gross National Happiness

• Gross National Wealth

How does Bhutan aim to foster happiness according to the prime minister?

• By creating conditions for happiness

• By reducing work hours

• By creating happiness directly

• By increasing GDP

What is the speaker's view on the pursuit of happiness in Western countries?

• It is often seen as a hostile chase

• It is easily achieved

• It is the same as in Bhutan

• It is not valued enough

What did the speaker suggest about the current census in America?

• It is too expensive

• It lacks meaningful questions

• It focuses on intangible metrics

• It asks too many questions

What metaphor does the speaker use to describe GDP?

• A hammer

• A nail

• A ladder

• A toolbox

What percentage of the world's GDP is in the service industry?

• 80%

• 36%

• 50%

• 64%

What lesson did the speaker learn from Vivian and the king of Bhutan?

• The significance of working long hours

• The need for more tangible metrics

• The value of counting what truly matters

• The importance of financial success