Starbucks Sees $3.2 Billion Sales Hit From Pandemic

Starbucks Sees $3.2 Billion Sales Hit From Pandemic

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Interactive Video

Business

University

Hard

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Starbucks is forecasting a $3.2 billion loss in the current quarter due to the pandemic, which has significantly impacted its commuter-dependent business model. The company is struggling to provide guidance and expects an adjusted loss per share. U.S. sales dropped by 43% in May, and the market's recovery expectations are not aligning with reality. Despite these challenges, Starbucks plans to open 500 new stores in China and is rethinking its 'third place' concept due to changing consumer preferences.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the forecasted financial impact on Starbucks in the current quarter due to the pandemic?

$1.5 billion

$4.0 billion

$2.8 billion

$3.2 billion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why has Starbucks been disproportionately affected compared to other restaurants during the pandemic?

It relies on tourists.

It depends on commuters.

It offers limited menu options.

It has more international stores.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected adjusted loss per share for Starbucks?

$0.30 to $0.45

$0.55 to $0.70

$0.75 to $0.90

$1.00 to $1.15

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much did Starbucks' comparable U.S. sales decline in May?

25%

50%

35%

43%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Starbucks' plan for expansion in China despite the pandemic?

Close 100 stores

Add 500 net new stores

Open 200 new stores

Maintain current store count