Alamo Drafthouse CEO: Audiences Eager to Return to Theaters

The transcript discusses Alamo's challenges during the pandemic, focusing on reopening strategies, attractions like food and private theater rentals, and safety measures. It highlights the importance of community and cinema experience, with a focus on health and safety. The CEO shares her vision for Alamo's future, emphasizing the importance of both in-theater and at-home experiences. The company aims to maintain a strong connection with its audience while adapting to new circumstances.

What unique offerings does Alamo provide to attract audiences back to theaters?

• Full meals and cocktails

• Discounted tickets

• Free parking

• Virtual reality experiences

How does Alamo plan to attract families to their theaters?

• By providing free snacks for kids

• By offering free tickets for children

• By hosting family movie nights

• Through private theater rentals for special occasions

What is the minimum capacity Alamo needs to break even?

• 40%

• 30%

• 20%

• 10%

What is the new CEO's long-term vision for Alamo?

• Opening new theaters in every state

• Reducing ticket prices

• Expanding Alamo on Demand and enhancing community experiences

• Focusing solely on in-theater experiences

How does Alamo view its competition in the in-home entertainment market?

• As an opportunity to expand their brand

• As a reason to lower prices

• As a major threat

• As irrelevant