Apple Shows It Can Weather Covid Storm, Forrester's Ask Says

The transcript discusses Apple's performance during the pandemic, highlighting its affluent target audience's continued spending on Macs and services. It covers the impact of new iPhones and 5G, noting that while 5G is exciting, its full potential isn't yet available to most consumers. The Apple earnings call reveals strong performance in services, driven by the Apple One bundle and new fitness offerings, despite market competition.

What is one reason Apple has been able to maintain strong sales during the pandemic?

• They have closed all physical stores.

• They have stopped producing new products.

• They have reduced the prices of all their products.

• Their target audience is less affected by unemployment.

What is a significant factor that Luca Maestri believes will benefit Apple's new iPhones?

• The increase in phone prices.

• The removal of the headphone jack.

• The tailwind of 5G technology.

• The introduction of 4G technology.

Why might consumers be hesitant to fully embrace 5G technology according to the transcript?

• 5G is not available in most markets.

• 5G is only available in rural areas.

• 5G technology is slower than 4G.

• 5G phones are too expensive.

What is one of the new offerings included in the Apple One subscription bundle?

• A new social media platform.

• A new line of laptops.

• A new fitness service.

• A new gaming console.

What challenge does Apple face in the market for its new services?

• Decreasing demand for smartphones.

• Limited availability of Apple products.

• Lack of consumer interest in technology.

• High competition in fitness, TV, and music services.