Apple Holds Secret Talks With Hyundai, Kia About Electric Car

The transcript discusses Apple's halted negotiations with Hyundai and Kia for an electric car, detailing Apple's journey in car development since 2014, including challenges and strategic shifts. It compares Apple's approach to self-driving technology with that of Google and Microsoft, highlighting Apple's unique strategy. The transcript also explores the complex relationship between Apple and Facebook, noting mutual benefits and rising tensions, especially concerning AR and VR technologies.

What was the initial goal of Apple's car project when it started in 2014?

• To create a self-driving car system

• To develop a car to compete with Tesla

• To partner with Hyundai for manufacturing

• To focus on battery production

What is Apple's current focus in their car development efforts?

• Partnering exclusively with Tesla

• Developing a car body and components

• Building a self-driving car system only

• Creating a fleet of self-driving taxis

How does Apple's approach to car manufacturing differ from Google's?

• Apple uses its own cloud services for cars

• Apple partners with Ford for Android integration

• Apple aims to sell individual cars like Tesla

• Apple focuses on a fleet of self-driving cars

What is a key difference between Apple's and Tesla's car manufacturing strategies?

• Apple relies on a global supply chain for components

• Tesla partners with other tech giants for cloud services

• Tesla uses a global supply chain like Apple

• Apple manufactures all components in-house

How has the relationship between Apple and Facebook been described?

• Focused on joint advertising campaigns

• Collaborative with joint product development

• Mutually beneficial but increasingly tense

• Completely adversarial with no benefits