Words Of Wisdom from Social Media Marketing World Experts #SMMW18

Words Of Wisdom from Social Media Marketing World Experts #SMMW18

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

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The video discusses insights from Social Media Marketing World 2018, focusing on how businesses can stand out in a crowded market. Key strategies include storytelling, authenticity, and incorporating personality into marketing. Experts emphasize the importance of engaging content, customer interaction, and using video to capture attention. The 'zag' strategy is highlighted as a way to differentiate from competitors.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the key strategy for businesses to stand out in a crowded newsfeed according to the speaker's experience at Social Media Marketing World 2018?

Offering discounts

Developing a compelling story

Posting frequently

Using paid advertisements

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is it important for businesses to be authentic on social media?

To follow corporate guidelines

To increase website traffic

To connect with their audience

To save marketing costs

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason people are on social media according to the experts?

To buy products

To connect with others

To find job opportunities

To read news articles

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a recommended method for businesses to understand what content their audience wants?

Hiring a marketing agency

Analyzing competitors

Using live video to ask questions

Conducting surveys

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How can businesses effectively use video content to engage their audience?

By creating long videos

By using high-end equipment

By making fun and engaging videos

By focusing on text-based content

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the concept of 'zagging' encourage businesses to do?

Be unique and creative

Focus on traditional advertising

Reduce marketing expenses

Follow industry trends

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What should businesses avoid when posting quotes on social media?

Creating original quotes

Posting popular quotes unrelated to their business

Sharing quotes from industry leaders

Using branded quotes