Power On: Apple Should Cut Price of Old iPhone SE

Power On: Apple Should Cut Price of Old iPhone SE

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Apple's potential strategy to cut the price of its SC model to $200, aiming to expand its market in regions dominated by Android, such as South America, parts of Asia, and Africa. This move could increase Apple's user base and services revenue. The video also highlights Apple's challenges and opportunities in India, where a $200 phone could boost its market share. The video concludes with speculation on Apple's future plans, including the release of a new 5G iPhone SE.

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the proposed new price for the SC model to make it a competitive low-cost phone?

$200

$250

$300

$150

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which regions are mentioned as potential markets for the $200 SC model?

North America and Europe

South America, parts of Asia, and Africa

Australia and New Zealand

Middle East and Central Asia

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How could Apple benefit from expanding its user base with a $200 device?

By generating more long-term services revenue

By reducing production costs

By increasing hardware sales only

By focusing solely on high-end devices

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What issue could a $200 device help Apple address regarding its product lineup?

The need for a new tablet

The iPod touch conundrum

The lack of a gaming console

The absence of a smart speaker

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the average phone price in India, according to the transcript?

$150

$200

$250

$300