Pepsi Sales Keep Growing Despite Higher Prices

Pepsi Sales Keep Growing Despite Higher Prices

Assessment

Interactive Video

Business

University

Hard

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The video discusses the robust sales growth driven by consumer demand for brands and product innovation. Despite price increases, consumer price tolerance remains high, leading to volume growth. Challenges in maintaining margins are addressed through investments in advertising and digitalization. The speaker shares insights on inflation, highlighting a strategy of forward-buying commodities to manage risks. The discussion concludes with a light-hearted prediction about the Super Bowl.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the speaker's perspective on the current inflation situation?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What management strategy has the company implemented regarding commodity inflation?

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