What's Driving Ford's Profit Surge?

What's Driving Ford's Profit Surge?

Assessment

Interactive Video

Business, Social Studies

University

Hard

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The transcript discusses Ford's profit generation in Europe, focusing on cost reduction and revenue growth. It highlights the impact of new models and the VW scandal on market performance. The potential effects of Brexit on Ford's business and trade stability are examined. The future of electric cars in Europe, including customer adoption and infrastructure needs, is also explored.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is customer trust important for the company's brand?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of Brexit for the company's operations in the UK?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does the company face in promoting electric vehicles?

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