The World Needs Etsy More Than Ever, CEO Silverman Says

The World Needs Etsy More Than Ever, CEO Silverman Says

Assessment

Interactive Video

Business

University

Hard

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Quizizz Content

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The video discusses Etsy's strategies to boost seller and company revenue, highlighting a $1 billion quarter. It covers cost-cutting measures, competition with Amazon, and Etsy's unique market position. The company emphasizes social responsibility, diversity, and inclusion, despite giving up its B Corp status. Etsy's focus on handmade, unique items differentiates it from mass retailers.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the key strategies Etsy used to improve its search and discovery process?

Reducing the number of items for sale

Limiting the number of sellers

Improving the search algorithm

Increasing the price of listings

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary goal of Etsy's organizational restructuring?

To enhance speed and reduce bureaucracy

To increase the number of employees

To expand into new markets

To slow down product development

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the outcomes of Etsy's product enhancements?

A decrease in gross merchandise sales

Higher gross merchandise sales

A reduction in the number of sellers

An increase in product returns

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Etsy differentiate itself from Amazon in terms of product offerings?

By offering lower prices

By providing faster shipping

By focusing on handmade and unique items

By having a larger catalog

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the challenges Etsy faces in competing with Amazon?

Offering lower prices

Maintaining a unique product catalog

Providing a larger selection

Ensuring faster delivery

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of Etsy's Mansfield rule?

It sets a minimum price for all products

It limits the number of sellers on the platform

It requires all products to be handmade

It ensures a diverse candidate pool in hiring

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Etsy's sellers are women?

90%

60%

50%

86%