$200,000 Watches Are in Demand at Vacheron Constantin

$200,000 Watches Are in Demand at Vacheron Constantin

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses the luxury export market, focusing on Vacheron Constantin's history and strategies. It highlights the brand's diverse product lines, including steel watches and bespoke collections, and its efforts to appeal to both existing and new customers. The launch of new pieces in the Historiques collection is emphasized, showcasing vintage inspirations. Future business plans include creating a consistent client experience and targeting a younger clientele.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the two areas of the business that are showing great results according to the speaker?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the price range for bespoke Lake Cabin OTA collections mentioned in the text?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Vacheron Constantin appeal to new customers while maintaining its existing fan base?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the vintage pieces in the current market according to the speaker?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategy is Vacheron Constantin focusing on in the US market?

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