Hiltons Digital Strategy Is About Choices: Calpin

The video discusses the innovative digital check-in process in the hotel industry, likening it to airline check-ins. It highlights customer preferences, with over 70% of guests favoring this technology. The introduction of mobile key technology is also covered, allowing guests to use their phones as room keys. The video addresses concerns about technology reducing human interaction in hotels, emphasizing that it offers guests more control and choice. Finally, it discusses the competition with Airbnb, suggesting that both can coexist by catering to different customer needs.

How does the hotel industry differentiate itself from the sharing economy models?

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What challenges does the hotel industry face from the rise of Airbnb?

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