Marc Benioff on LinkedIn: 'You Can’t Win Them All'

Marc Benioff on LinkedIn: 'You Can’t Win Them All'

Assessment

Interactive Video

Business

University

Hard

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The transcript covers Salesforce's acquisition strategy, highlighting the Demandware acquisition and the missed opportunity with LinkedIn, which was acquired by Microsoft. It also discusses Oracle's acquisition of NetSuite and the implications for Salesforce. The speaker shares insights into their relationship with Larry Ellison, emphasizing the importance of mentorship and business relationships.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What criteria does Salesforce consider before acquiring a company?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the significant event that prompted Salesforce to consider acquiring Demandware?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Salesforce view its competition with Microsoft after the acquisition of LinkedIn?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What is Salesforce's position in the CRM market according to the text?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker describe their relationship with Larry Ellison?

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