On The Supply Chain, From The Truckers Who Keep It Running

The video discusses the challenges faced by truckers during the holiday season, including stress and driver shortages. Austin Carter and Sierra Nicole, founders of Elite Trade Academy, share insights on the importance of safety and the industry's capacity to meet holiday demands. They emphasize the need for more drivers and highlight trucking as a viable career option, especially for women and underserved communities. The discussion also covers personal journeys in trucking, the need for leadership, and the lack of marketing targeting younger generations and women.

What are some of the feelings truck drivers experience during the holiday shopping season?

What safety tips can drivers follow to help truck drivers on the road?

What challenges are currently affecting the trucking industry regarding supply and demand?

How does Elite Trade Academy aim to support underserved communities in the trucking industry?

In what ways has being a truck driver changed the lives of individuals in the industry?

What strategies could be implemented to attract more women and younger generations to the trucking industry?

What are some misconceptions about the trucking industry that might deter potential drivers?