Facebook's facial recognition tools raise privacy concerns

Facebook's facial recognition tools raise privacy concerns

Assessment

Interactive Video

Science, Social Studies

11th Grade - University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses how unique templates are generated for users on social networks. It explains the process of facial recognition, where unnamed faces in photos and videos are scanned and matched to stored templates. If no match is found, the data is deleted immediately. Facebook's patents related to this technology are also covered, including using facial expressions for ad targeting and analyzing online profiles to determine trust levels.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of generating a unique template of numbers for each user?

To improve the quality of uploaded media

To enhance the speed of the social network

To match unnamed faces in photos and videos to stored data

To create a personalized user interface

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does Facebook claim happens to facial data if no match is found?

It is stored for future use

It is shared with third-party companies

It is deleted immediately

It is used to improve algorithms

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a potential application of Facebook's facial recognition technology?

Creating virtual reality avatars

Developing new social media platforms

Enhancing video streaming quality

Analyzing users' facial expressions to tailor ads

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Facebook plan to use online profiles in conjunction with facial recognition?

To determine a user's trust level

To recommend travel destinations

To suggest new friends

To create personalized playlists

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the concerns related to the use of facial recognition technology?

Slower device performance

Higher internet costs

Privacy and data security

Increased battery consumption